{"id":9600,"date":"2025-11-16T14:26:14","date_gmt":"2025-11-16T14:26:14","guid":{"rendered":"https:\/\/tzfit.com\/?p=9600"},"modified":"2025-11-22T08:33:32","modified_gmt":"2025-11-22T08:33:32","slug":"gym-business-to-franchise-or-independent","status":"publish","type":"post","link":"https:\/\/tzfit.com\/ja\/gym-business-to-franchise-or-independent\/","title":{"rendered":"Gym Business: To Franchise or Independent\uff1f"},"content":{"rendered":"<p class=\"wp-block-paragraph\">Opening a gym is one of the most promising business opportunities in today\u2019s health-driven market\u2014but your very first decision is also the most critical:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ud83d\udc49 <strong>Should you open a franchise gym or start an independent brand from scratch?<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This single choice determines:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Your startup cost<\/li>\n\n\n\n<li>Operational freedom<\/li>\n\n\n\n<li>Profit retention<\/li>\n\n\n\n<li>Scalability<\/li>\n\n\n\n<li>Long-term risk<\/li>\n\n\n\n<li>Brand positioning<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">With thousands of new gyms launching each year and competition increasing across both budget and boutique segments, choosing the right path is essential.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This guide breaks down the financial, operational, legal, and strategic differences between <strong>franchise gyms<\/strong> and <strong>independent gyms<\/strong>, helping you make a decision backed by data\u2014not guesswork.<\/p>\n\n\n\n<div class=\"wp-block-rank-math-toc-block\" id=\"rank-math-toc\"><h2>\u76ee\u6b21<\/h2><nav><ol><li><a href=\"#1-franchising-a-gym-structured-lower-risk-higher-cost\">1. Franchising a Gym (Structured, Lower Risk, Higher Cost)<\/a><ol><li><a href=\"#key-advantages-of-franchising\">Key Advantages of Franchising<\/a><\/li><li><a href=\"#costs-of-franchising-what-you-must-pay\">Costs of Franchising (What You Must Pay)<\/a><\/li><li><a href=\"#who-should-choose-a-franchise\">Who Should Choose a Franchise?<\/a><\/li><li><a href=\"#\u26a0\ufe0f-limitations-you-must-accept\">\u26a0\ufe0f Limitations You Must Accept<\/a><\/li><\/ol><\/li><li><a href=\"#2-independent-gym-ownership-high-control-high-flexibility-higher-risk\">2. Independent Gym Ownership (High Control, High Flexibility, Higher Risk)<\/a><ol><li><a href=\"#advantages-of-independent-gyms\">Advantages of Independent Gyms<\/a><\/li><li><a href=\"#challenges-you-must-be-ready-for\">Challenges You Must Be Ready For<\/a><\/li><\/ol><\/li><li><a href=\"#3-franchise-vs-independent-full-comparison-table-2025-edition\">3. Franchise vs Independent: Full Comparison Table (2025 Edition)<\/a><\/li><li><a href=\"#4-key-factors-to-consider-before-making-your-decision\">4. Key Factors to Consider Before Making Your Decision<\/a><\/li><li><a href=\"#1-initial-investment-capital-planning\">1) Initial Investment &amp; Capital Planning<\/a><\/li><li><a href=\"#2-legal-regulatory-compliance\">2) Legal &amp; Regulatory Compliance<\/a><\/li><li><a href=\"#3-profit-model-roi\">3) Profit Model &amp; ROI<\/a><\/li><li><a href=\"#4-technology-system-infrastructure\">4) Technology &amp; System Infrastructure<\/a><\/li><li><a href=\"#5-market-fit-location-dynamics\">5) Market Fit &amp; Location Dynamics<\/a><\/li><li><a href=\"#5-cost-breakdown-what-you-actually-spend-to-open-a-gym\">5. Cost Breakdown: What You Actually Spend to Open a Gym<\/a><ol><li><a href=\"#franchise-estimated-cost-ranges\">Franchise Estimated Cost Ranges<\/a><\/li><li><a href=\"#independent-gym-cost-ranges\">Independent Gym Cost Ranges<\/a><\/li><\/ol><\/li><li><a href=\"#6-which-option-is-right-for-you-decision-framework\">6. Which Option Is Right for You? (Decision Framework)<\/a><ol><li><a href=\"#choose-franchise-if-you-want\">Choose Franchise if you want:<\/a><\/li><li><a href=\"#choose-independent-if-you-want\">Choose Independent if you want:<\/a><\/li><\/ol><\/li><li><a href=\"#7-final-thoughts\">7. Final Thoughts<\/a><\/li><\/ol><\/nav><\/div>\n\n\n\n<h2 class=\"wp-block-heading has-large-font-size\" id=\"1-franchising-a-gym-structured-lower-risk-higher-cost\"><strong>1. Franchising a Gym (Structured, Lower Risk, Higher Cost)<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Franchising means operating under an established fitness brand using its systems, standards, and identity. You are essentially buying a \u201cready-made\u201d business model that has already proven successful across multiple markets.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"key-advantages-of-franchising\"><strong>Key Advantages of Franchising<\/strong><\/h3>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>1) Instant Brand Recognition<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Customers already trust the name. This shortens your ramp-up time, improves early member acquisition, and reduces marketing pressure.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>2) Pre-Built Operational System<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">You receive:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>SOPs<\/li>\n\n\n\n<li>Staff training<\/li>\n\n\n\n<li>Marketing framework<\/li>\n\n\n\n<li>Membership management system<\/li>\n\n\n\n<li>Facility layout guidelines<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">This dramatically reduces the learning curve for first-time owners.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>3) National &amp; Regional Marketing Support<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Franchisors run large-scale campaigns, influencer partnerships, and promotions you benefit from automatically.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>4) Lower Business Risk<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">A proven model + established brand + corporate guidance = reduced operational mistakes and better survival rates.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"costs-of-franchising-what-you-must-pay\"><strong>Costs of Franchising (What You Must Pay)<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Franchise fee:<\/strong> $20,000\u2013$100,000<\/li>\n\n\n\n<li><strong>Build-out &amp; equipment:<\/strong> $250,000\u2013$1,000,000+<\/li>\n\n\n\n<li><strong>Ongoing royalties:<\/strong> 4%\u201310% of gross revenue<\/li>\n\n\n\n<li><strong>Marketing fees:<\/strong> 1%\u20133% of revenue<\/li>\n\n\n\n<li><strong>Required upgrades:<\/strong> often mandatory every 3\u20136 years<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"who-should-choose-a-franchise\"><strong>Who Should Choose a Franchise?<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>New entrepreneurs with limited business experience<\/li>\n\n\n\n<li>Investors who prefer predictable systems<\/li>\n\n\n\n<li>Owners who want faster breakeven<\/li>\n\n\n\n<li>Locations with strong demographic match to a large brand<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"\u26a0\ufe0f-limitations-you-must-accept\">\u26a0\ufe0f <strong>Limitations You Must Accept<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Very limited flexibility<\/li>\n\n\n\n<li>Strict brand standards<\/li>\n\n\n\n<li>Mandatory pricing structure<\/li>\n\n\n\n<li>Paid royalties forever<\/li>\n\n\n\n<li>Territory restrictions<\/li>\n\n\n\n<li>Reputation tied to the parent company<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading has-large-font-size\" id=\"2-independent-gym-ownership-high-control-high-flexibility-higher-risk\"><strong>2. Independent Gym Ownership (High Control, High Flexibility, Higher Risk)<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/tzfit.com\/ja\/how-much-does-it-cost-to-open-a-gym-2025\/\" data-type=\"post\" data-id=\"8924\">Running an independent gym<\/a> means <strong>everything\u2014from branding to equipment selection\u2014is fully yours<\/strong>. This is a route that rewards creativity and strong operators but demands business discipline.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"advantages-of-independent-gyms\"><strong>Advantages of Independent Gyms<\/strong><\/h3>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>1) Total Creative Control<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">You decide:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Brand identity<\/li>\n\n\n\n<li>Training philosophy<\/li>\n\n\n\n<li>Membership types<\/li>\n\n\n\n<li>Price positioning<\/li>\n\n\n\n<li>Facility style<\/li>\n\n\n\n<li>Equipment selection<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">This allows you to build a differentiated fitness experience.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>2) No Royalty Fees<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">All profits belong to you.<br>You can reinvest into:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Better equipment<\/li>\n\n\n\n<li>Staff salaries<\/li>\n\n\n\n<li>New programs<\/li>\n\n\n\n<li>Additional locations<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>3) Freedom to Adapt Quickly<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">You can adjust pricing, promotions, class types, and layout instantly\u2014without corporate approval.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>4) Potential for Higher ROI<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">If your brand succeeds, the upside is significantly larger than franchising.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"challenges-you-must-be-ready-for\"><strong>Challenges You Must Be Ready For<\/strong><\/h3>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>1) Brand Building Takes Time<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">You start with zero recognition.<br>Marketing is 100% on you.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>2) No Ready-Made Operational System<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">You must build:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Hiring process<\/li>\n\n\n\n<li>Training manuals<\/li>\n\n\n\n<li>Pricing strategy<\/li>\n\n\n\n<li>Member retention systems<\/li>\n\n\n\n<li>Class schedule models<\/li>\n\n\n\n<li>Marketing funnel<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>3) Higher Risk<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Many independent gyms fail due to:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Poor cash flow management<\/li>\n\n\n\n<li>Weak marketing<\/li>\n\n\n\n<li>Unsustainable rent \/ staff costs<\/li>\n\n\n\n<li>Lack of differentiation<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>4) Difficult to Scale<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Each new location = new system building.<br>Replication is harder compared to franchises.<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-large-font-size\" id=\"3-franchise-vs-independent-full-comparison-table-2025-edition\">3. Franchise vs Independent: Full Comparison Table (2025 Edition)<\/h2>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><thead><tr><th>Factor<\/th><th>Franchise Gym<\/th><th>Independent Gym<\/th><\/tr><\/thead><tbody><tr><td><strong>Brand Recognition<\/strong><\/td><td>Instant trust<\/td><td>Must build from zero<\/td><\/tr><tr><td><strong>Startup Cost<\/strong><\/td><td>$250k\u2013$1M+<\/td><td>$80k\u2013$500k<\/td><\/tr><tr><td><strong>Operating System<\/strong><\/td><td>Fully built<\/td><td>Must create yourself<\/td><\/tr><tr><td><strong>Control<\/strong><\/td><td>Very limited<\/td><td>Full creative control<\/td><\/tr><tr><td><strong>Marketing<\/strong><\/td><td>National + regional support<\/td><td>Fully owner-managed<\/td><\/tr><tr><td><strong>Risk Level<\/strong><\/td><td>Lower<\/td><td>Higher<\/td><\/tr><tr><td><strong>Royalty Fees<\/strong><\/td><td>4\u201310% monthly<\/td><td>None<\/td><\/tr><tr><td><strong>Speed to Profit<\/strong><\/td><td>Faster<\/td><td>Depends on execution<\/td><\/tr><tr><td><strong>Scaling<\/strong><\/td><td>Easy (corporate support)<\/td><td>Harder but fully independent<\/td><\/tr><tr><td><strong>Long-Term Profit<\/strong><\/td><td>Shared with franchisor<\/td><td>100% kept by owner<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h2 class=\"wp-block-heading has-large-font-size\" id=\"4-key-factors-to-consider-before-making-your-decision\">4. Key Factors to Consider Before Making Your Decision<\/h2>\n\n\n\n<h2 class=\"wp-block-heading has-large-font-size\" id=\"1-initial-investment-capital-planning\"><strong>1) Initial Investment &amp; Capital Planning<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Franchises:<br>\u2714 higher upfront cost<br>\u2714 mandatory equipment &amp; build-out<br>\u2714 standardized layout<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Independent gyms:<br>\u2714 flexible equipment choice<br>\u2714 lower cost entry<br>\u2714 but more planning required<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-large-font-size\" id=\"2-legal-regulatory-compliance\"><strong>2) Legal &amp; Regulatory Compliance<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Franchises:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Contracts \u2192 multi-year, legally binding<\/li>\n\n\n\n<li>Strict IP and operational compliance<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Independent:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>You must manage contracts, permits, zoning, insurance<\/li>\n\n\n\n<li>Often needs legal consultation<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading has-large-font-size\" id=\"3-profit-model-roi\"><strong>3) Profit Model &amp; ROI<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Franchises:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Revenue more predictable<\/li>\n\n\n\n<li>But royalties reduce long-term profit<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Independent:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Higher potential profit<\/li>\n\n\n\n<li>But also higher failure rate<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading has-large-font-size\" id=\"4-technology-system-infrastructure\"><strong>4) Technology &amp; System Infrastructure<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Franchise brands typically provide:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Member app<\/li>\n\n\n\n<li>Booking system<\/li>\n\n\n\n<li>Billing system<\/li>\n\n\n\n<li>Central CRM<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Independent gyms must choose:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>CRM software<\/li>\n\n\n\n<li>Billing platform<\/li>\n\n\n\n<li>Door access system<\/li>\n\n\n\n<li>Class booking tools<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading has-large-font-size\" id=\"5-market-fit-location-dynamics\"><strong>5) Market Fit &amp; Location Dynamics<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">You must ask:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Does my city value big brands?<\/li>\n\n\n\n<li>Is boutique fitness trending?<\/li>\n\n\n\n<li>Is this area price-sensitive?<\/li>\n\n\n\n<li>Are there existing franchise competitors?<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading has-large-font-size\" id=\"5-cost-breakdown-what-you-actually-spend-to-open-a-gym\">5. Cost Breakdown: What You Actually Spend to Open a Gym<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"franchise-estimated-cost-ranges\">Franchise Estimated Cost Ranges<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Anytime Fitness: $250k\u2013$500k<\/li>\n\n\n\n<li>Orangetheory: $500k\u2013$1M<\/li>\n\n\n\n<li>Planet Fitness: $1M\u2013$4.1M<\/li>\n\n\n\n<li>Crunch: $668k\u2013$3.5M<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"independent-gym-cost-ranges\">Independent Gym Cost Ranges<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Small training studio: $80k\u2013$150k<\/li>\n\n\n\n<li>Mid-size strength gym: $150k\u2013$300k<\/li>\n\n\n\n<li>Full commercial gym: $300k\u2013$600k<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Equipment alone usually costs <strong>40\u201360%<\/strong> of total startup cost.<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-large-font-size\" id=\"6-which-option-is-right-for-you-decision-framework\"><strong>6. Which Option Is Right for You? (Decision Framework)<\/strong><\/h2>\n\n\n\n<h3 class=\"wp-block-heading has-large-font-size\" id=\"choose-franchise-if-you-want\">Choose Franchise if you want:<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Lower risk<\/li>\n\n\n\n<li>Faster ramp-up<\/li>\n\n\n\n<li>A proven system<\/li>\n\n\n\n<li>Strong brand marketing<\/li>\n\n\n\n<li>Clear expansion pathways<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading has-large-font-size\" id=\"choose-independent-if-you-want\">Choose Independent if you want:<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Maximum creative freedom<\/li>\n\n\n\n<li>Full profit ownership<\/li>\n\n\n\n<li>Control over brand identity<\/li>\n\n\n\n<li>Ability to innovate<\/li>\n\n\n\n<li>Long-term multi-location potential<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading has-large-font-size\" id=\"7-final-thoughts\"><strong>7. Final Thoughts<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">There is no universally \u201cbetter\u201d option\u2014only the <strong>better fit for your business personality, resources, and long-term vision<\/strong>.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Franchising offers structure, brand power, and lower risk.<\/li>\n\n\n\n<li>Independent gyms offer freedom, identity, and full ownership.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">No matter which path you choose, one factor determines long-term success:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ud83d\udc49 <strong>Your ability to create a compelling member experience, supported by reliable equipment, strong operations, and consistent service quality.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">If you need help choosing the right equipment package for your franchise or independent gym, <a href=\"http:\/\/tzfit.com\/ja\/\">our team\uff08tzfit) <\/a>provides commercial-grade solutions tailored to your business model\u2014helping you reduce maintenance costs and improve member satisfaction.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>","protected":false},"excerpt":{"rendered":"<p>Opening a gym is one of the most promising business opportunities in today\u2019s health-driven market\u2014but your very first decision is also the most critical: \ud83d\udc49 Should you open a franchise gym or start an independent brand from scratch? This single choice determines: With thousands of new gyms launching each year and competition increasing across both [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":9174,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"nf_dc_page":"","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[47],"tags":[],"class_list":["post-9600","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"_links":{"self":[{"href":"https:\/\/tzfit.com\/ja\/wp-json\/wp\/v2\/posts\/9600","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/tzfit.com\/ja\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/tzfit.com\/ja\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/tzfit.com\/ja\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/tzfit.com\/ja\/wp-json\/wp\/v2\/comments?post=9600"}],"version-history":[{"count":0,"href":"https:\/\/tzfit.com\/ja\/wp-json\/wp\/v2\/posts\/9600\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/tzfit.com\/ja\/wp-json\/wp\/v2\/media\/9174"}],"wp:attachment":[{"href":"https:\/\/tzfit.com\/ja\/wp-json\/wp\/v2\/media?parent=9600"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/tzfit.com\/ja\/wp-json\/wp\/v2\/categories?post=9600"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/tzfit.com\/ja\/wp-json\/wp\/v2\/tags?post=9600"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}